AuthorMBA: Conversations About Book Marketing, Publishing, Author Platforms, and Other Business Strategies for Authors

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AuthorMBA features one-on-one conversations with today's brightest authors who excel at the business of books. Conversations feature insights into successful business models, revenue streams, publishing strategies, marketing know-how, author platform dos and don'ts, content essentials, career decisions, and more. Writing a good book isn't enough. Selling a good book usually isn't enough either. To thrive in the new book economy, today's most successful authors think like an entrepreneur with an MBA and treat their books like a business. AuthorMBA is precisely that, business school for authors.

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Sep
05

What a Venture Capitalist is Doing to Give Power Back to Authors

10 months ago

Although the publishing industry is ripe for innovation, figuring out how to tear down the old norms and build a thriving publishing startup company is tricky business. Lots of entrepreneurs have tried and failed at progressive publishing companies. But not Dane McDonald, the founder and CEO of a profitable publishing startup called FG Press. FG Press is a modern publishing company that gives control to authors. They treat their authors as royalty, or in the business sense, as partners. What's so fascinating about Dane and his team is that they're all seasoned venture capitalists. If there's any group of folks that may have the inside edge of forging an alternative business model for publishing, it's the VCs. That's good news for them. It's good news for authors. And ultimately, it's good news for readers. To learn what Dane has discovered about the business of books and where he's leading his publishing business, plug into today's episode. It's a riveting, no holds barred conversation about what's working and what's not in the modern publishing age. After the show, find us on Twitter @WinningEdits or #authormba with your questions and comments. Enjoy!

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