Did you know there’s a trait common to all creative people? Whether it’s Steve Jobs, Pablo Picasso, George Lucas, Thomas Edison or Henry Ford, they all share one thing—they’re highly emotional about what they create. Barnet Bain explores the connection between creativity and emotion and provides different ways to help others re-establish—or reconnect—with their inner creativity. We discuss the implications of what this means for the individual and society, in general, from his book titled, The Book Of Doing And Being.